The suppliers declare the decline in demand for iPhone X

The suppliers declare the decline in demand for iPhone X

Taiwan’s Economic Daily on Monday released a report on the disparity between sales of the flagship Apple predictions. Citing an unknown source, the report says the original plan to sell 50 million iPhone X for the quarter. By the end of December the preliminary results of sales account for only 30 million units, more than in 1,5 times less.

It seriously damaged the value of the shares of the Asian partners of the Corporation. Securities fell the next day after the release of the report on Tuesday.

Officially, Apple did not disclose quarterly sales plan for your iPhone X, which was released in November. Price of the device in the US999 $. The shares of the Corporation increased by 45% this year, largely thanks to the investors who have invested money in the expectation of interest to new users that haven’t updated my iPhone in years.

The high price, according to many analysts, was one of the reasons for lack of interest this group of buyers to the new product. On the other hand, buyers who can afford a smartphone, they faced another problem: a small number of functional innovations. Recall also that Apple has recently been in the center of the scandal, which had lost part of one of the most important asset – loyal clients as a result of an opaque policy.

Analysts disagreed about the situation. Some find the state of Affairs of the company at Eastern market poor, predicting an even larger decline in sales, and some of them come with optimism:

The brokerage firm of Chicago Loop Capital , last week made this statement: «the work Undertaken suggests that quarterly sales in March and June will make up a significant part of supply iPhone X». Their experts predict an increase in deliveries of the flagship to 40-45 million in the first quarter of 2018, compared to the forecast of 30-35 million units last quarter of 2017.

The analysts of Jefferies, the investment company of new York approximately the same. According to them, sales will be about 40 million iPhone X.

JL Warren Capital, an American company specializing in the research of Chinese stock market, predicts the supply of 25 million smartphones, as, in their opinion, consumers complained of «the high price in the absence of interesting innovations».

In Sinolink Securities, a Chinese company, providing brokerage, said they expected a decline of interest in the model because of the price. Also, as stated by the experts of the company, adversely affecting sales and the slow pace of production.

Apple spokeswoman said that the company would not comment on market rumors, and Tim cook, Executive Director of the company, after a month of traveling in China said that «couldn’t be more pleased» with the demand for the iPhone X in the country.

The most damage among the distributors got Genius Electronic Optical Co Ltd, whose shares on Tuesday fell by 2,4 % , and losses amounted to 11,4 percent for the week and Pegatron Corp – the shares of the company fell a total of 3.2 percent this week.

The loss of one of the major distributors of Apple, the company Foxconn (full name – Hon Hai Precision Industry Co Ltd) was smaller and amounted to 1.8 percent over the two days.

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