«Black Friday» may soon become history. This is evidenced by numerous studies and surveys of consumers, less interested in discounts and sales on this day. According to a survey by Accenture, more than half of consumers — 52% — are not ready to stand in line and not really counting on discounts at Black Friday. Another 42% of respondents prefer to make purchases in the»Cyber Monday». 44% of respondents believe that can not get less lucrative offers from the shops any other day.
Frankly, «Black Friday» was only a tradition, spectacle, festive pastime and has long lost the position the day that you can buy goods at the most enviable prices. Buyers bothered to stand in mile-long queues for hours to find a Parking spot, and to spend Americans seem to be more balanced. Also today, a variety of events are held in stores all year round. Discount coupons for goods and services can be found on the Internet.
Many buyers claim that workers also have the right to spend thanksgiving with family and don’t see the need for a «Black Friday».
A bit of statistics…
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In 2016, the number of people who have made purchases on thanksgiving and Black Friday declined by 3 million compared with the year 2015 and amounted to only 99 million people.
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According to the survey bestblackfriday.com almost half of the respondents do not feel protected in days of mass shopping for hacking the database of Equifax.
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All of 13.32% of respondents, according to bestblackfriday.com intention to spend on shopping during holiday season with more moneythan last year. 34,56% will spend less, and being 52.12% will spend the same amount.
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More than 50% of the respondents preferred not to stand in large queues while doing online shopping .
