Today Walmart offers the menu and the «meals-on-one time» in more than 250 retail outlets and plans to introduce this service in 2 million stores by the end of this year.
This decision is due to the fact that large companies and retailers are increasingly paying attention to the food industry, trying to establish contact with customers, even outside shops.
Focuses on the menu of several dishes, which is enough for the whole day. Similar menu options already offered by the smaller companies, for example, Blue Apron and Hellofresh, but they have no opportunity to significantly reduce the price and provide cheap food delivered. These services are not very popular due to the fact that typically require the client to subscribe to the service and to make regular orders. Walmart also offers delivery of prepared food without any additional conditions.
«Delicious give the buyer a delicious and hearty dinner any day of the week», — assured Tyler Lehr, senior Vice President and Manager of General Affairs of gastronomic services at Walmart.
The menu is designed for two people, its price will vary between $8-15. At the moment, you can choose steak or pork Dijon Florentine. These dishes can also be ordered in the online store Walmart.
So Walmart is trying to compete with the network Amazon, which has recently appeared a new service — food delivery from Whole Foods in the framework of a two-hour delivery service Prime Now.
Walmart invests a lot of money in the development of its draft food delivery online: last week one of his retail partners — Sam’s Club — connected to the service Instacart to launch a service for the delivery of food in several States. It is also reported that some of the chain stores re-equipped in distribution centers for the online Walmart store.
