Jewelry house Tiffany&co — a real American pride. On the coveted turquoise box dream girl around the globe. Not exactly about turquoise, but the box color Tiffany — he’s not blue, not green, and even mint. This is the most subtle shades of rock crystal or pure ice, and maybe the color of spring sky at dawn… tell me «Tiffany color» — and be sure that you understand.
In Canada, Australia and of course America jewelry Tiffany is considered an honorary gift at the age and other important holidays. And if you plan to make an offer to the American, choose a Tiffany ring, the answer is guaranteed to be positive.
At the origins of the legendary brand
The world famous tiffanysky box was created in 1837. Then Charles Tiffany and John young has just opened a tiny shop of a stationery. The first profit masters amounted to no more than $5.
The same color, which we learn from the thousands, were developed by experts specifically for the brand. The shade is called «PMS number 1837» or «The Tiffany Blue.»
In 1841 the team arrived – one a master of his craft , Jay e Ellis. Since then, the company has gained the name Tiffany, Young & Ellis, and the range is filled up with silverware and clocks.
In 1845, the jewelry house Tiffany, Young & Ellis releases first corporate directory, which in the later tradition. If you can put the directories in chronological order, you can clearly see how the company attains perfection. Forms become atalonia, decisions bolder and more original. Blue Book is the directory, pleasing our eyes with works of art from silver, gold and platinum.
In 1853, Tiffany made sure in their abilities, and decided to stay single. He bought the company from his partners and gave her the name Tiffany & Co. Then Charles sets over the entrance to the main House a giant statue of the mythical character Atlas. That, in turn, on century agrees to maintain the watches created Tiffany (an allusion to the myth, Atlas was created to keep on his shoulders the vault of heaven).
From that moment until today, the collection, called Atlas, remains a classic. The main exhibits here – jewellery creations made of silver 925 and gold, engraved with stylized Roman numerals.
Fateful encounter
In 1861 Charles was able to establish contact with the President of the United States of America Abraham Lincoln, giving his wife a set of pearls. Can you imagine what popularity caught up with Tiffany after such an important person (although the company and prior to that was successful). Now Tiffany – legislators fashion jewelry USA.
Charles not only managed to make a happy audience of many millions of women, but also to make important social contributions to society. Tiffany participated in the Civil war, where he took the side of the northerners. During the battle, the brand helped the army with weapons and medical instruments.
After the war, went into production swords, daggers, and other instances of weapons for the higher ranks of the US army (of course, decorated with precious stones).
Not spared, Tiffany party and sports. In 30-e years the company collaborated with the League of yacht sport and in 1967 joined the football League. Then was released the Cup, which has become the object of dreams of every football team in the States. And in 2004, the Cup has a brother — this time the award was dedicated to the winners of NASCAR racing.
Tiffany relationship with the state always remained strong. In 1968, in a single instance has been created set porcelain — specially for White House interior. The set came with a silver items.
No wonder that decoration under the blue banner of the demolition of the roof of fashionistas such as Marilyn Monroe, Jacqueline Kennedy, Princess Diana, grace Kelly… the List can take a good couple of kilometers.
A single metric unit used for weighing gems, was approved by Tiffany. And her name is Karat.
Breakfast at Tiffany’s
The mention of Tiffany in a film or play — a direct path to fame. To be sure, a good half of the population will be interested in seeing in the poster is familiar to the heart name.
It all began in the 1950s, the years of Truman Capote and his works «Breakfast at Tiffany’s.» And in the painting was odnalaz Audrey Hepburn, which by the way was wearing a necklace of diamonds from the same company.
«Tiffany is the best place in the world where nothing can ever go bad» – with the heroine of the film will not argue.
Slightly less popular story with the mention of James bond. Rather, its the first girl was named after Tiffany&Co — Tiffany Case.
What about the legendary song Marilyn Monroe — «Diamonds are best friends of girls»? This is the soundtrack to the film «Gentlemen prefer blondes» more than once I remember about Tiffany.
In our days, Tiffany lit up in the cult TV series Gossip Girl, directly on the main character-the fan brand.
Of course, the star of the outputs from Tiffany has been and will be countless. This is the first house in the jewelry history that became the rule: to set standards and measurements to legislate in fashion, and capture the hearts of millions. And created this legend in America.
