On Tuesday, the company KIND, which manufactures snacks, unloaded 20 411 kg of sugar in the middle of times square in order to demonstrate how much sugar kids consume.
The American heart Association recommends children consume daily no more than 100 calories in added sugar (that’s about six teaspoons). However, according to research by 2015-2020 Dietary Guidelines for Americans, children eat much more sugar — more than 270 calories. Most of this sugar they get from sweetened beverages.
Estimated KIND, the average child of 9 years, every year absorbs the amount of sugar equal to the weight of his body.
The mountain of sugar on times square illustrates how much sugar American kids eat every 5 minutes.
«Hopefully it will allow consumers, especially parents, approach the food choices more consciously», — quotes the edition of USA Today the words of Stephanie Perruzza, an expert on healthy eating KIND.
Added sugar is all the sugar contained in processed foods, as well as honey, syrups, fruit juices and fruit juice concentrates. Children consuming too much sugar, you risk to get overweight or even obese. Research has also shown that sugar increases the risk of death from heart disease. Perhaps the biggest problem with sugar consumption is that it contains what many call empty calories — calories that have no nutritional value.
Perucca offers parents reduce the intake of sugar in children’s diet, replacing it with more healthy food: fruits, vegetables and cereals.
